AOAC CASP Meeting

9/7/2019

Legal Cannabis is…

Now Hemp‐Derived CBD  (and other cannabinoids)

2018 BDS Analytics | CONFIDENTIAL

Consumer attitudes are changing. Over 1/3 of adults in fully legal states have consumed marijuana and 15% of all US Adults have consumed hemp-derived products 15% 38% 67% of adults in legal  states are open to  consuming cannabis

…of adults 21+ in Fully Legal US States  Consume Cannabis 

…of adults 21+ in the U.S. have  Consumed Hemp‐Derived Products  Within the Past 6 Months

While an additional 29% are Open to Consuming Cannabis Only ~ 33% are Rejecters (would not consider in the future)

BDS Analytics Consumer Research across Cannabis Consumers: US adults 21+

BDS Analytics Consumer Research: US adults 21+ in Legal Level 1 States

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